Instagram MCP server
Run your DMsfrom ChatGPT.Or Claude.
DMpop's MCP server lets your AI assistant set up Instagram comment-to-DM campaigns for you. Sign in, click Allow, then just ask. No API key, on every plan, Free included.
Works with ChatGPT · Claude · Claude Code · Codex · Cursor
Connect
One URL.One click on Allow.
ChatGPT and Claude sign in to DMpop, so there is no key to copy. Developer tools use an API key from Settings.
Sign in, no key
- In ChatGPT, open Settings → Apps → Advanced settings and turn on Developer mode.
- Create an app. Name it DMpop, paste DMpop's server URL and choose OAuth for authentication.
- ChatGPT opens DMpop. Sign in with your email code and click Allow.
- Start a chat, add DMpop from the tools menu and ask for what you want.
Don't see Developer mode? Your ChatGPT plan or workspace may not offer it yet.
https://app.dmpop.com/mcpWhat you can ask
Say it likeyou'd say it.
You
“Set up GUIDE on my next reel. I'm posting it in an hour.”
You
“Which campaign has the best click rate?”
You
“Pause the giveaway campaign.”
You
“Mere saare campaigns dikhao, kitne DMs gaye?”
You
“Send a follow-up two hours later: "Did you get the guide?"”
You
“Also send it when people DM me the keyword or reply to my Story.”
The tools
Seven tools.Nothing hidden.
This is everything your assistant can do in DMpop. Four tools only read. Three change campaigns, and nothing else.
Building your own pipeline? The same actions are in the REST API.
- Reads
list_instagram_accountsThe Instagram accounts connected to your workspace.
- Reads
list_recent_postsYour recent posts and reels, so it can pick the right one.
- Reads
list_campaignsEvery campaign with DMs sent, skipped, failed, clicks and click rate.
- Reads
get_campaignOne campaign's settings and results.
- Changes
create_campaignA new campaign on a post, your next reel or every post, with keywords, message, link, follow gate and follow-up.
- Changes
update_campaignChange a campaign, or pause and resume it.
- Changes
delete_campaignDelete a campaign. It confirms with you first.
Safe by design
Your assistant helps.You stay in charge.
You approve01
On DMpop's own screen.
Connecting opens DMpop. You see what the app can do and click Allow. Only workspace owners and admins can connect apps.
It asks02
Before it acts.
It checks the follow gate and public reply with you before creating a campaign, and confirms before deleting one.
No cold DMs03
Only people who ask.
Your assistant manages campaigns. It can't message anyone. DMs still go only to people who ask: by commenting, DMing you or replying to your Story.
Your call04
Disconnect any time.
Settings → API keys and MCP lists every connected app. One click cuts it off. Access tokens also expire every hour.
DMpop vs ManyChat
The ManyChat alternativewith MCP built in.
ManyChat does far more than comment-to-DM. If comment-to-DM is the part you use, and you want your AI assistant to run it, here is how the two compare.
| Feature | DMpop | ManyChat |
|---|---|---|
| Official MCP server | Yes, on every plan. ChatGPT and Claude connect with a sign-in | No official server |
| API access | Every plan, including Free | Paid plans only, not Free |
| Billing | ₹0, ₹99, ₹499 or ₹999 a month, GST included, UPI or card | US dollars |
| Instagram access | Meta's official API | Meta's official API |
ManyChat details from its public pricing and help pages, checked November 2026. ManyChat is a trademark of its owner; DMpop is not affiliated with it.
Questions
Good to know.
What is an MCP server?
MCP (Model Context Protocol) is the standard way AI assistants like ChatGPT and Claude use other apps. DMpop's MCP server gives your assistant a small set of tools to see your Instagram posts and manage your comment-to-DM campaigns.
Do I need an API key?
Not for ChatGPT or Claude. They connect by signing in to DMpop, and you click Allow. Claude Code, Codex, Cursor and other developer tools use an API key from Settings → API keys and MCP.
Which DMpop plan do I need?
Any plan, including Free. The MCP server and the REST API are on every plan. The Free plan sends up to 1,000 DMs a month.
Can my assistant DM anyone it wants?
No. It can only list your posts and create, change or delete campaigns. DMpop sends a DM only when someone comments your keyword, sends it to you in a DM, or replies to your Story with it, and stays inside Instagram's limits.
Does my AI assistant see my Instagram password?
No. Your Instagram account connects to DMpop through Meta's own login, and DMpop never sees your password. Your assistant gets a DMpop token that can only manage campaigns, and you can disconnect it any time.
Can I ask in Hindi or Hinglish?
Yes. Ask in any language your assistant understands. The DM your followers get is exactly the message you approve.
Is DMpop part of OpenAI or Anthropic?
No. DMpop is an independent product by Satak Technologies. ChatGPT is a trademark of OpenAI, and Claude is a trademark of Anthropic.
Free to start
Ask once.Let the DM pop.
Connect your Instagram, connect your assistant, and ask for your first campaign. The Free plan includes 1,000 DMs a month.